In today's competitive digital landscape, understanding your e-commerce performance is crucial. C2U Marketing is dedicated to helping businesses thrive, we believe that tracking the right Key Performance Indicators (KPIs) can…
Video—a dynamic medium that tells stories like no other. And if you're in the e-commerce business, this story is one you don't want to miss. Think of video content as…
Ah, TikTok! The platform that's taken the world by storm with dance-offs, lip-sync battles, and viral memes. But if you think TikTok is just a place for Gen Z to…
If you're still associating games with leisurely activities and casual fun, it's time to rethink. The game has changed, and businesses are embracing gamification as a unique, immersive, and fun-filled…
In the competitive landscape of social media influence, nano-influencers are like hidden gems that often escape the spotlight. While mega-influencers dominate headlines with their sheer scale and reach, nano-influencers operate…
If you think you've got social media figured out, it's time to shed some light on a less-explored yet immensely influential facet: Dark Social. It might sound ominous, but in…
There's a compelling phenomenon that turns customers into devoted followers and brands into icons. That's the power of cult brands. These brands, with their ardent communities and loyal followers, have…
Whether you're trying to convince your audience to sign up for a newsletter, purchase a product, or follow you on social media, effective Call to Actions (CTAs) are a vital…
As customers continue to interact with brands across a variety of platforms, it's more important than ever to deliver a unified and seamless experience. This is where omni-channel marketing comes…
Have you ever felt that twinge of regret for missing out on a limited-time offer or an exclusive event? That, my friends, is the Fear of Missing Out, or FOMO,…